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Introductory to MSA Awards
2010 Winners Showcase
Advertiser of the Year
Telekom Malaysia
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Agency of the Year
Universal McCann
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GRAND PRIX
TM Finds Love Again – Universal McCann
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All
Best Use of a Small Budget (Under RM100,000) Excludes Digital
Best Use of Branded Content on TV
Best Use of Digital (Online / Interactive / Mobile)
Best Use of Digital Search
Best Use of Integrated Media Campaign
Best Use of Magazine
Best Use of Newspapers
Best Use of Out of Home Media
Best Use of Point of Sale
Best Use of Radio
Best Use Of Sponsorship
Best Use of Television
Malaysia Goes Brrr
Simply Fabulous
Magnetic Pull of Mamil Gold
Shell Helix Drops a BOOM-SHELL on Motorists
Celcom Goes to Hollywood
Carlsberg’s Nice One Super Coaster
Bring on the Local Vacations
MAS Knows What Women Want
A Call You Can Miss, Ice Age 3 You Musn’t
Even Genie Needs Streamyx
From Sleeksuit to Fabulous Fashionista
Search Your Way to a Fitness Assistant
Generasi Hebat – A New Youth Movement
Streamyx Speed — Targeting to Sell Upgrade
Cashing in a Joyful Festive Season with HSBC
Go Spend with Visa Debit Card!
Generasi Hebat Anthem Defines the New Movement
Twisties Mega Hot Election
Navigate Recession with Persona by Your Side
Tuti Delivered Historical Sales
Teens Rockin’ to the Twisties Anthem
Astro Cashing in at Supermarkets
One Song, Million Voices
Rexona No-Sweat Lie Detector
Xpax Spreads Jungle Fever
LG Creates a ‘Touching’ Experience
Avatars Dance-off on Streamyx Broadband
Ribena’s ‘Fast Break’ into Ramadhan Market
MAS Conquering Global Search
Youths Chill-lah with Nescafe
Stay in Shape with Shine Virtual PA
HSBC Premier Delivers Good News
Play More, Learn More
Live BannerCast Brings Karaoke
Search Becomes Gateway to Positive Advocacy
Kota Bharu Salvation
The Midas Touch
Rotiman Inspires Mister Potato
How do You Sell Colours on Radio?
Mudah.my – Achieving Leadership in Malaysia Through Search
Ribena – Go Sparkling M.A.D!
Burning Up the Red Carpet with Xpax Blackberry
Good Times are Back
MAS Sets Footprints Abroad
HSBC Amanah Forges an “Ally” with Malays
Weaning Words of Wisdom
HSBC Gateway to China Forges Local Chinese Business Trust
Generasi Hebat – A New Youth Movement
Upin and Ipin Celebrate Virtual Raya
A Jam-Packed Quickie
Astro Awani 7:45 Steals the Show
The Ideal Recipe for Success
Sllrrrping Together, Happy Forever
Break Free of Boxes With Wifi
Paint Your House with a Mouse
Getting a Grip with Protex
Who do You Want to Unbutton?
Coca-Cola Tune of Optimism
Love is in the Air with TM ITalk
Friskies Adopts-a-Stray Campaign
TM Finds Love Again
Unveiling the Oriental Experience
Have a Perfect Coca-Cola 333 Moment
A Home Makeover Comes A-Knocking
Point of Play = Point of Sale
Unleash the Joy of Shopping with Mega Sale, Mega Bag
Purple Raya —Breaking the Tradition
Upin and Ipin Discover TM
Bring on Your Moves with F&N Freestylz
Mister Potato Online Fiesta
Twisties Bing-it to Higher Ground!
Carlsberg Bringing Life to the Year of the Ox
Time of My Life with Sunway Lagoon
Search for the Right Loan
Clean Skin = Clear Screen
Johnson’s Baby Gugu Gaga Erra
Milk Lovers Redefine Outdoor with Dutch Lady
HSBC Boosting Confidence Through ‘Optimism’ Series
Are You Chipster’s Next Superstar?
Bring Home the Fun with Hasbro Games
From Stray to Purr-fection with Friskies
Rexona Men Takes on a BIO-NIK Adventure
Setting New Benchmark for Radio from On-Air to On-Sale
The Ultimate Fit
Cholesterol in Fear, Nesvita is Here
Simply Fabulous
Outdo Yourself This Chinese New Year with 100PLUS
The Ultimate 3-in-1 Experience!
Le Tour De Gerai
Bring on Your Moves with F&N Freestylz
Greatest Love of All
Dream Netbook for Dreamgirl!
Nikmatnya Malaysia Nikmatnya Munchy’s
Bringing China to the Living Room
Colours of Inspiration
LG Takes You Home
Rexona Hits the Right Note with Teens
Tiger Cake Takes a Bite Out of the Snacks Market
Simply Fabulous
Own World-of-Mobile with Sweet Nothings
Gaining Awareness by Going ‘Click-less’
Show Me Your Love, on a Budget
Exora Builds Trust via Live Twitter Launch
Paid Search Online Demand Generation
Listerine Mobile Mouth Rally
Mister Potato Rides the Streets
The Un-PRU-Dictable Numbers Challenge
Astro Postcards of Home
Bangladesh Calling
Bring on Your Moves with F&N Freestylz
iPhone iDebut iDance iTalk iCreate
Nespray Wins Over Sheila Majid’s Fans
Bubbles of Love
Friso Mommies Arm Their Kids!
A Small Investment for Continued Good Health
Bringing Myth to Reality
MAS Turns on the Business Frequency Medium
Transforming Schools, Inspiring Lives
Satria Showroom-On-The-Street
The Tipping Point to 18% Sales Growth
T.Music Roars Loud on the Radio Airwaves
Exora Wins Hearts with an “Amazing” Launch
The Ad that Stole the Light of Day!
The Search for Truth
Fashion Forward with Celcom
C&C Double Dare
Dream Netbook for Dreamgirl!
BMW Tees Off to a Hole-in-One with Search
Paving the Way for Tiger Year
Celebration Packed Singapore
Johnson’s Baby Gugu Gaga Erra
MILO Gets Parents to Look Past Homework!