2013 Winners Showcase

Advertiser of the Year

Nestle Products Sdn Bhd

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Agency of the Year

Universal McCann

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GRAND PRIX
KFC Finds Love Again – Universal McCann
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Lux Spreads Scentsation To 1 Million Malaysians in One Day!
AirAsia Interstitials
The Icon Is Back: Turning The Outdoors Into An Iconic Showcase
Capturing Chinese Hearts at CNY Through Sin Chew
Happy Family
Team Malaysia – The First Crowdsourced Sports Channel
A Truly Beautiful Hour with Panasonic
Puma Social Playbus
Serving Up a Delicious Media Meal
Pizza Hut’s Menu-Pictionary Drives Malaysia Nuts!
Talk of the Town… Tune Talk
Love, Laughter and Moms by Frisoz
Serving Up A Delicious Media Meal
Every Car Launch is a Honda Launch
Owning The Red Carpet, Not The Red Eye
Inspiring Co-Creation by Windows8
Love Costs (almost) Nothing for MAGGI
F&N’s ‘Game’ Changing Point of Sale
Dutch Lady’s Happy Hour at Point of Surprise
Bringing back the joy to KFC’s Point of Serve
Now You can Loo-loo on the Streets
Honda Made the Billboard Green and Fun
‘Viral’ Outbreak Containment by Operation S.O.A.P
Run, Responsible Pet Owners, Run!
How Humor Created a Conversation For Shell Advance
Friso’s Search for Explorer Moms
Dutch Lady’s Happy Hour – Small BudgeT, Big Surprise
Mr Van Laack Hits on The Patron Of BSC
Ford’s Game of Change
Celebrating Malaysian-ness over a cup of Lipton!
DiGiLympics: Tweet #SaveEan #SaveJJ
Owning Radio with Guilt-Free Snacking
You’re Not You When You’re Hungry – The Football Community Frenzy
The Icon is Back: Making an Icon Your New Pin-up
The Global Fluid Art Movement makes search visual, not textual
Talk of the Town… Tune Talk
F&N Redefines TV into a Participative Gaming Hub
Heineken Made Social Fans Thristing for More
Search’ing Behind Enemy Lines
The ‘Green’ Mighty Disrupted by Dutch Lady
Kotex Delivers Top Notch Friendship
NESCAFE Dolce Gusto Now in 4D, Available-In-Store
Making Drama Out of A Crisis
Puma Social Photobooth Gone Beyond Traditional POS Display
An Exclusive Ride Down The Lego-Brick Road!
Real Women, Real “Potty Mouths” Increase Sales by 660%
AirAsia Destinasi Cinta
Clean & Clear’s Mad Markets!
This is My Moment, Brought Live to You
Will The Real Men Please Stand Up!
Momento Symbiosis Living
Upin & Ipin co-host Raya with You
DiGilympics: Tweet #saveean #savejj
MILO Creates Cool Twist to Football
BUDDYZ Never Apart – How DiGi Got The Generation Y Talking
Maxis Takes To The Air with AirAsia
KFC Finds Love Again!
Cloudy With A Chance of Kid’s Imagination
EH, WHERE TO EAT? WHAT TO EAT, AH?
Storytelling Through Billboard
Party at Old Trafford
Proton Preve Unlocks the Bond in You
The Lost Secrets of Colonel Sanders
How Maharaja Lawak Mega 2 Conquered Malay Homes
Dutch Lady challenges the ‘Green Mighty’
Voice of Asia: At The Heart of Children’s Hopes
AirAsia Interstitials
The Deal That Turned ALPO From an UnderDog To A Super-Dawg
Upping The Property Game
Samsung disrupted the Olympics’ Live TV Broadcasting
Malaysia’s First Crowd-Sourced Endorsement Billboard
Inspiring Passions by Windows8
Shell Rimula Hard-Working Truck
A Sweet Success Story Gets Sweeter
Nestle 100 Years, the Biggest Crowdsourcing Campaign in Malaysia
Lingering Flavours: American Express Cooks Up New Menu, Driving Sales by 40%
Inspiring Passions by Windows8
Air Asia Destinasi Cinta
Malaysians Gift Children, Across the World, Their Right to Play
MAGGI BRINGS BACK THE TASTE OF HOME
100PLUS Brings the First Ever Social-Wedding to Malaysia
How Twisties Beat Around Typical Events Sponsorship Deal and Gained Talk of Town Excution with 7.5X Earned Media Value
Nestle gets 108,000 Copywriters for its Centennial Campaign
Whatchuwant — Pimping Up brings 6 Digit Daily Revenue
No Child’s Play – Boosting Clicks with CSR
Real Men Are ‘Cheap’!
Feel the love of Milk, Moms & Masses by Dutch Lady
What Women Really Want? The Search is Finally Over!
Alpo: From Underdog to Super-dawg
Maggi Cooked Up a Storm with 700% ROI
Friso Makes Newspaper the ‘Talk’ of the Town!
Project X – Separating the Men from The Boys!
Dashing – Reigniting the flame ‘In The Dark’
Astro On-The-Go Human iPad Theater
F&N Unleashes the First Ever ‘Surround’ Gaming Experience
The Blue Ocean of Gold
Myopia Wipeout
Ole’ Senor… Boleh?
Mr Van Laack Hits on The Patrons of BSC
Coway gets customers go Poo-Poo and Loo-Loo in cleaner ways
How A Design App Drove 500% Increase in Fan Base
Mister Potato Rice Crisp – Please, Can I Have Some More?
Petrol Pump Inside The Mall?!
Creating The Sound of Science
Finding the Rooney in Every Malaysian