2013 Winners Showcase

Advertiser of the Year

Nestle Products Sdn Bhd

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Agency of the Year

Universal McCann

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GRAND PRIX
KFC Finds Love Again – Universal McCann
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Now You can Loo-loo on the Streets
Maxis Takes To The Air with AirAsia
Inspiring Passions by Windows8
AirAsia Destinasi Cinta
100PLUS Brings the First Ever Social-Wedding to Malaysia
Run, Responsible Pet Owners, Run!
Astro On-The-Go Human iPad Theater
Inspiring Passions by Windows8
Creating The Sound of Science
Shell Rimula Hard-Working Truck
Ford’s Game of Change
Talk of the Town… Tune Talk
DiGiLympics: Tweet #SaveEan #SaveJJ
Love, Laughter and Moms by Frisoz
Myopia Wipeout
Bringing back the joy to KFC’s Point of Serve
F&N Unleashes the First Ever ‘Surround’ Gaming Experience
Mr Van Laack Hits on The Patron Of BSC
Dutch Lady challenges the ‘Green Mighty’
A Sweet Success Story Gets Sweeter
Talk of the Town… Tune Talk
The Icon is Back: Making an Icon Your New Pin-up
Real Men Are ‘Cheap’!
Pizza Hut’s Menu-Pictionary Drives Malaysia Nuts!
Heineken Made Social Fans Thristing for More
Clean & Clear’s Mad Markets!
Lux Spreads Scentsation To 1 Million Malaysians in One Day!
AirAsia Interstitials
Ole’ Senor… Boleh?
Malaysia’s First Crowd-Sourced Endorsement Billboard
The Icon Is Back: Turning The Outdoors Into An Iconic Showcase
Celebrating Malaysian-ness over a cup of Lipton!
How Twisties Beat Around Typical Events Sponsorship Deal and Gained Talk of Town Excution with 7.5X Earned Media Value
The Blue Ocean of Gold
Will The Real Men Please Stand Up!
Dutch Lady’s Happy Hour at Point of Surprise
What Women Really Want? The Search is Finally Over!
Kotex Delivers Top Notch Friendship
Storytelling Through Billboard
How A Design App Drove 500% Increase in Fan Base
Whatchuwant — Pimping Up brings 6 Digit Daily Revenue
‘Viral’ Outbreak Containment by Operation S.O.A.P
Puma Social Playbus
Finding the Rooney in Every Malaysian
Making Drama Out of A Crisis
Real Women, Real “Potty Mouths” Increase Sales by 660%
An Exclusive Ride Down The Lego-Brick Road!
DiGilympics: Tweet #saveean #savejj
Party at Old Trafford
Upin & Ipin co-host Raya with You
Alpo: From Underdog to Super-dawg
MAGGI BRINGS BACK THE TASTE OF HOME
Air Asia Destinasi Cinta
This is My Moment, Brought Live to You
MILO Creates Cool Twist to Football
Capturing Chinese Hearts at CNY Through Sin Chew
Cloudy With A Chance of Kid’s Imagination
Petrol Pump Inside The Mall?!
EH, WHERE TO EAT? WHAT TO EAT, AH?
BUDDYZ Never Apart – How DiGi Got The Generation Y Talking
Maggi Cooked Up a Storm with 700% ROI
Owning The Red Carpet, Not The Red Eye
Coway gets customers go Poo-Poo and Loo-Loo in cleaner ways
Malaysians Gift Children, Across the World, Their Right to Play
Inspiring Co-Creation by Windows8
You’re Not You When You’re Hungry – The Football Community Frenzy
F&N’s ‘Game’ Changing Point of Sale
Serving Up a Delicious Media Meal
Nestle gets 108,000 Copywriters for its Centennial Campaign
Lingering Flavours: American Express Cooks Up New Menu, Driving Sales by 40%
No Child’s Play – Boosting Clicks with CSR
Owning Radio with Guilt-Free Snacking
Every Car Launch is a Honda Launch
Samsung disrupted the Olympics’ Live TV Broadcasting
Honda Made the Billboard Green and Fun
How Maharaja Lawak Mega 2 Conquered Malay Homes
Upping The Property Game
Happy Family
KFC Finds Love Again!
Puma Social Photobooth Gone Beyond Traditional POS Display
The Deal That Turned ALPO From an UnderDog To A Super-Dawg
NESCAFE Dolce Gusto Now in 4D, Available-In-Store
Dashing – Reigniting the flame ‘In The Dark’
Feel the love of Milk, Moms & Masses by Dutch Lady
The ‘Green’ Mighty Disrupted by Dutch Lady
Proton Preve Unlocks the Bond in You
A Truly Beautiful Hour with Panasonic
Dutch Lady’s Happy Hour – Small BudgeT, Big Surprise
Project X – Separating the Men from The Boys!
Love Costs (almost) Nothing for MAGGI
Friso Makes Newspaper the ‘Talk’ of the Town!
Team Malaysia – The First Crowdsourced Sports Channel
Serving Up A Delicious Media Meal
Momento Symbiosis Living
Mr Van Laack Hits on The Patrons of BSC
Nestle 100 Years, the Biggest Crowdsourcing Campaign in Malaysia
The Lost Secrets of Colonel Sanders
Mister Potato Rice Crisp – Please, Can I Have Some More?
Voice of Asia: At The Heart of Children’s Hopes
Friso’s Search for Explorer Moms
How Humor Created a Conversation For Shell Advance
AirAsia Interstitials
The Global Fluid Art Movement makes search visual, not textual
Search’ing Behind Enemy Lines
F&N Redefines TV into a Participative Gaming Hub