2013 Winners Showcase

Advertiser of the Year

Nestle Products Sdn Bhd

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Agency of the Year

Universal McCann

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GRAND PRIX
KFC Finds Love Again – Universal McCann
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Lux Spreads Scentsation To 1 Million Malaysians in One Day!
Heineken Made Social Fans Thristing for More
Feel the love of Milk, Moms & Masses by Dutch Lady
Malaysia’s First Crowd-Sourced Endorsement Billboard
Creating The Sound of Science
‘Viral’ Outbreak Containment by Operation S.O.A.P
Project X – Separating the Men from The Boys!
Honda Made the Billboard Green and Fun
Air Asia Destinasi Cinta
Serving Up a Delicious Media Meal
BUDDYZ Never Apart – How DiGi Got The Generation Y Talking
The Deal That Turned ALPO From an UnderDog To A Super-Dawg
You’re Not You When You’re Hungry – The Football Community Frenzy
Momento Symbiosis Living
How A Design App Drove 500% Increase in Fan Base
Run, Responsible Pet Owners, Run!
Friso Makes Newspaper the ‘Talk’ of the Town!
F&N Unleashes the First Ever ‘Surround’ Gaming Experience
DiGiLympics: Tweet #SaveEan #SaveJJ
Pizza Hut’s Menu-Pictionary Drives Malaysia Nuts!
The Lost Secrets of Colonel Sanders
Samsung disrupted the Olympics’ Live TV Broadcasting
Kotex Delivers Top Notch Friendship
An Exclusive Ride Down The Lego-Brick Road!
F&N Redefines TV into a Participative Gaming Hub
AirAsia Destinasi Cinta
Friso’s Search for Explorer Moms
The Global Fluid Art Movement makes search visual, not textual
A Sweet Success Story Gets Sweeter
How Maharaja Lawak Mega 2 Conquered Malay Homes
Inspiring Passions by Windows8
Upin & Ipin co-host Raya with You
Proton Preve Unlocks the Bond in You
Real Men Are ‘Cheap’!
Cloudy With A Chance of Kid’s Imagination
Owning Radio with Guilt-Free Snacking
Love, Laughter and Moms by Frisoz
100PLUS Brings the First Ever Social-Wedding to Malaysia
Mister Potato Rice Crisp – Please, Can I Have Some More?
Capturing Chinese Hearts at CNY Through Sin Chew
Mr Van Laack Hits on The Patron Of BSC
Mr Van Laack Hits on The Patrons of BSC
How Twisties Beat Around Typical Events Sponsorship Deal and Gained Talk of Town Excution with 7.5X Earned Media Value
Love Costs (almost) Nothing for MAGGI
F&N’s ‘Game’ Changing Point of Sale
Petrol Pump Inside The Mall?!
Upping The Property Game
A Truly Beautiful Hour with Panasonic
Storytelling Through Billboard
Party at Old Trafford
Dashing – Reigniting the flame ‘In The Dark’
The Blue Ocean of Gold
Puma Social Photobooth Gone Beyond Traditional POS Display
What Women Really Want? The Search is Finally Over!
Talk of the Town… Tune Talk
MILO Creates Cool Twist to Football
Talk of the Town… Tune Talk
Ole’ Senor… Boleh?
Maxis Takes To The Air with AirAsia
Inspiring Passions by Windows8
Voice of Asia: At The Heart of Children’s Hopes
Will The Real Men Please Stand Up!
Real Women, Real “Potty Mouths” Increase Sales by 660%
NESCAFE Dolce Gusto Now in 4D, Available-In-Store
Dutch Lady’s Happy Hour – Small BudgeT, Big Surprise
Shell Rimula Hard-Working Truck
Every Car Launch is a Honda Launch
Team Malaysia – The First Crowdsourced Sports Channel
Happy Family
Nestle gets 108,000 Copywriters for its Centennial Campaign
No Child’s Play – Boosting Clicks with CSR
Coway gets customers go Poo-Poo and Loo-Loo in cleaner ways
Nestle 100 Years, the Biggest Crowdsourcing Campaign in Malaysia
The ‘Green’ Mighty Disrupted by Dutch Lady
Astro On-The-Go Human iPad Theater
How Humor Created a Conversation For Shell Advance
Malaysians Gift Children, Across the World, Their Right to Play
Ford’s Game of Change
Puma Social Playbus
Owning The Red Carpet, Not The Red Eye
AirAsia Interstitials
Myopia Wipeout
Bringing back the joy to KFC’s Point of Serve
Lingering Flavours: American Express Cooks Up New Menu, Driving Sales by 40%
Serving Up A Delicious Media Meal
Whatchuwant — Pimping Up brings 6 Digit Daily Revenue
DiGilympics: Tweet #saveean #savejj
MAGGI BRINGS BACK THE TASTE OF HOME
Alpo: From Underdog to Super-dawg
Finding the Rooney in Every Malaysian
This is My Moment, Brought Live to You
Clean & Clear’s Mad Markets!
KFC Finds Love Again!
EH, WHERE TO EAT? WHAT TO EAT, AH?
Search’ing Behind Enemy Lines
AirAsia Interstitials
Dutch Lady challenges the ‘Green Mighty’
The Icon Is Back: Turning The Outdoors Into An Iconic Showcase
Making Drama Out of A Crisis
The Icon is Back: Making an Icon Your New Pin-up
Now You can Loo-loo on the Streets
Inspiring Co-Creation by Windows8
Dutch Lady’s Happy Hour at Point of Surprise
Maggi Cooked Up a Storm with 700% ROI
Celebrating Malaysian-ness over a cup of Lipton!