2013 Winners Showcase

Advertiser of the Year

Nestle Products Sdn Bhd

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Agency of the Year

Universal McCann

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GRAND PRIX
KFC Finds Love Again – Universal McCann
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Myopia Wipeout
How Maharaja Lawak Mega 2 Conquered Malay Homes
Now You can Loo-loo on the Streets
How Humor Created a Conversation For Shell Advance
MAGGI BRINGS BACK THE TASTE OF HOME
Search’ing Behind Enemy Lines
Real Women, Real “Potty Mouths” Increase Sales by 660%
Dashing – Reigniting the flame ‘In The Dark’
Feel the love of Milk, Moms & Masses by Dutch Lady
The Lost Secrets of Colonel Sanders
The Global Fluid Art Movement makes search visual, not textual
Friso Makes Newspaper the ‘Talk’ of the Town!
Puma Social Playbus
Puma Social Photobooth Gone Beyond Traditional POS Display
‘Viral’ Outbreak Containment by Operation S.O.A.P
A Truly Beautiful Hour with Panasonic
The Deal That Turned ALPO From an UnderDog To A Super-Dawg
Astro On-The-Go Human iPad Theater
Talk of the Town… Tune Talk
The ‘Green’ Mighty Disrupted by Dutch Lady
Shell Rimula Hard-Working Truck
F&N’s ‘Game’ Changing Point of Sale
Upping The Property Game
Serving Up A Delicious Media Meal
Storytelling Through Billboard
No Child’s Play – Boosting Clicks with CSR
This is My Moment, Brought Live to You
An Exclusive Ride Down The Lego-Brick Road!
Ford’s Game of Change
Heineken Made Social Fans Thristing for More
AirAsia Interstitials
Will The Real Men Please Stand Up!
Bringing back the joy to KFC’s Point of Serve
Serving Up a Delicious Media Meal
Party at Old Trafford
Dutch Lady challenges the ‘Green Mighty’
How A Design App Drove 500% Increase in Fan Base
F&N Unleashes the First Ever ‘Surround’ Gaming Experience
Whatchuwant — Pimping Up brings 6 Digit Daily Revenue
BUDDYZ Never Apart – How DiGi Got The Generation Y Talking
The Blue Ocean of Gold
Love Costs (almost) Nothing for MAGGI
Kotex Delivers Top Notch Friendship
Real Men Are ‘Cheap’!
Malaysians Gift Children, Across the World, Their Right to Play
KFC Finds Love Again!
Dutch Lady’s Happy Hour – Small BudgeT, Big Surprise
F&N Redefines TV into a Participative Gaming Hub
Clean & Clear’s Mad Markets!
Voice of Asia: At The Heart of Children’s Hopes
EH, WHERE TO EAT? WHAT TO EAT, AH?
Owning Radio with Guilt-Free Snacking
Nestle gets 108,000 Copywriters for its Centennial Campaign
Mr Van Laack Hits on The Patron Of BSC
Upin & Ipin co-host Raya with You
Happy Family
Team Malaysia – The First Crowdsourced Sports Channel
AirAsia Interstitials
Momento Symbiosis Living
Malaysia’s First Crowd-Sourced Endorsement Billboard
Inspiring Passions by Windows8
Owning The Red Carpet, Not The Red Eye
Maggi Cooked Up a Storm with 700% ROI
Coway gets customers go Poo-Poo and Loo-Loo in cleaner ways
Celebrating Malaysian-ness over a cup of Lipton!
DiGilympics: Tweet #saveean #savejj
Mr Van Laack Hits on The Patrons of BSC
Creating The Sound of Science
Ole’ Senor… Boleh?
Talk of the Town… Tune Talk
Lux Spreads Scentsation To 1 Million Malaysians in One Day!
Love, Laughter and Moms by Frisoz
Project X – Separating the Men from The Boys!
The Icon is Back: Making an Icon Your New Pin-up
Inspiring Co-Creation by Windows8
AirAsia Destinasi Cinta
How Twisties Beat Around Typical Events Sponsorship Deal and Gained Talk of Town Excution with 7.5X Earned Media Value
Cloudy With A Chance of Kid’s Imagination
Capturing Chinese Hearts at CNY Through Sin Chew
Making Drama Out of A Crisis
Maxis Takes To The Air with AirAsia
Friso’s Search for Explorer Moms
Petrol Pump Inside The Mall?!
Pizza Hut’s Menu-Pictionary Drives Malaysia Nuts!
Air Asia Destinasi Cinta
Nestle 100 Years, the Biggest Crowdsourcing Campaign in Malaysia
Mister Potato Rice Crisp – Please, Can I Have Some More?
A Sweet Success Story Gets Sweeter
You’re Not You When You’re Hungry – The Football Community Frenzy
Samsung disrupted the Olympics’ Live TV Broadcasting
Lingering Flavours: American Express Cooks Up New Menu, Driving Sales by 40%
Every Car Launch is a Honda Launch
Finding the Rooney in Every Malaysian
Proton Preve Unlocks the Bond in You
Dutch Lady’s Happy Hour at Point of Surprise
Inspiring Passions by Windows8
The Icon Is Back: Turning The Outdoors Into An Iconic Showcase
Run, Responsible Pet Owners, Run!
NESCAFE Dolce Gusto Now in 4D, Available-In-Store
DiGiLympics: Tweet #SaveEan #SaveJJ
Alpo: From Underdog to Super-dawg
What Women Really Want? The Search is Finally Over!
Honda Made the Billboard Green and Fun
MILO Creates Cool Twist to Football
100PLUS Brings the First Ever Social-Wedding to Malaysia