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Introductory to MSA Awards
2010 Winners Showcase
Advertiser of the Year
Telekom Malaysia
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Agency of the Year
Universal McCann
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GRAND PRIX
TM Finds Love Again – Universal McCann
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All
Best Use of a Small Budget (Under RM100,000) Excludes Digital
Best Use of Branded Content on TV
Best Use of Digital (Online / Interactive / Mobile)
Best Use of Digital Search
Best Use of Integrated Media Campaign
Best Use of Magazine
Best Use of Newspapers
Best Use of Out of Home Media
Best Use of Point of Sale
Best Use of Radio
Best Use Of Sponsorship
Best Use of Television
Teens Rockin’ to the Twisties Anthem
Twisties Bing-it to Higher Ground!
How do You Sell Colours on Radio?
Dream Netbook for Dreamgirl!
Ribena’s ‘Fast Break’ into Ramadhan Market
Twisties Mega Hot Election
Rexona No-Sweat Lie Detector
Rexona Men Takes on a BIO-NIK Adventure
Break Free of Boxes With Wifi
The Ultimate Fit
Nespray Wins Over Sheila Majid’s Fans
Burning Up the Red Carpet with Xpax Blackberry
MAS Sets Footprints Abroad
Malaysia Goes Brrr
The Search for Truth
MAS Knows What Women Want
Listerine Mobile Mouth Rally
Play More, Learn More
Clean Skin = Clear Screen
Navigate Recession with Persona by Your Side
Bring on the Local Vacations
Getting a Grip with Protex
Bring on Your Moves with F&N Freestylz
Generasi Hebat Anthem Defines the New Movement
Upin and Ipin Discover TM
Love is in the Air with TM ITalk
T.Music Roars Loud on the Radio Airwaves
Cholesterol in Fear, Nesvita is Here
Are You Chipster’s Next Superstar?
MAS Conquering Global Search
Bringing Myth to Reality
Exora Wins Hearts with an “Amazing” Launch
Search Your Way to a Fitness Assistant
Mudah.my – Achieving Leadership in Malaysia Through Search
Streamyx Speed — Targeting to Sell Upgrade
Generasi Hebat – A New Youth Movement
HSBC Gateway to China Forges Local Chinese Business Trust
Simply Fabulous
Avatars Dance-off on Streamyx Broadband
One Song, Million Voices
Generasi Hebat – A New Youth Movement
Bubbles of Love
Youths Chill-lah with Nescafe
Shell Helix Drops a BOOM-SHELL on Motorists
Stay in Shape with Shine Virtual PA
Bring Home the Fun with Hasbro Games
Point of Play = Point of Sale
The Ad that Stole the Light of Day!
Bangladesh Calling
A Call You Can Miss, Ice Age 3 You Musn’t
Paving the Way for Tiger Year
Greatest Love of All
Fashion Forward with Celcom
Bringing China to the Living Room
Dream Netbook for Dreamgirl!
Xpax Spreads Jungle Fever
Magnetic Pull of Mamil Gold
Bring on Your Moves with F&N Freestylz
HSBC Premier Delivers Good News
Celcom Goes to Hollywood
Satria Showroom-On-The-Street
Purple Raya —Breaking the Tradition
From Stray to Purr-fection with Friskies
Paid Search Online Demand Generation
Show Me Your Love, on a Budget
C&C Double Dare
Setting New Benchmark for Radio from On-Air to On-Sale
TM Finds Love Again
Mister Potato Rides the Streets
Transforming Schools, Inspiring Lives
Live BannerCast Brings Karaoke
Exora Builds Trust via Live Twitter Launch
Celebration Packed Singapore
A Small Investment for Continued Good Health
Who do You Want to Unbutton?
A Jam-Packed Quickie
Carlsberg Bringing Life to the Year of the Ox
Search Becomes Gateway to Positive Advocacy
Good Times are Back
Time of My Life with Sunway Lagoon
iPhone iDebut iDance iTalk iCreate
Unveiling the Oriental Experience
Even Genie Needs Streamyx
A Home Makeover Comes A-Knocking
Johnson’s Baby Gugu Gaga Erra
Astro Cashing in at Supermarkets
Mister Potato Online Fiesta
Kota Bharu Salvation
Nikmatnya Malaysia Nikmatnya Munchy’s
The Un-PRU-Dictable Numbers Challenge
From Sleeksuit to Fabulous Fashionista
Rexona Hits the Right Note with Teens
Have a Perfect Coca-Cola 333 Moment
MILO Gets Parents to Look Past Homework!
HSBC Boosting Confidence Through ‘Optimism’ Series
HSBC Amanah Forges an “Ally” with Malays
Simply Fabulous
The Midas Touch
Johnson’s Baby Gugu Gaga Erra
Outdo Yourself This Chinese New Year with 100PLUS
BMW Tees Off to a Hole-in-One with Search
Sllrrrping Together, Happy Forever
Simply Fabulous
Astro Postcards of Home
Unleash the Joy of Shopping with Mega Sale, Mega Bag
LG Takes You Home
Coca-Cola Tune of Optimism
Gaining Awareness by Going ‘Click-less’
Tiger Cake Takes a Bite Out of the Snacks Market
Paint Your House with a Mouse
Tuti Delivered Historical Sales
Colours of Inspiration
Friso Mommies Arm Their Kids!
Cashing in a Joyful Festive Season with HSBC
Milk Lovers Redefine Outdoor with Dutch Lady
Friskies Adopts-a-Stray Campaign
Carlsberg’s Nice One Super Coaster
Rotiman Inspires Mister Potato
MAS Turns on the Business Frequency Medium
Own World-of-Mobile with Sweet Nothings
Astro Awani 7:45 Steals the Show
The Ultimate 3-in-1 Experience!
Go Spend with Visa Debit Card!
Ribena – Go Sparkling M.A.D!
The Ideal Recipe for Success
The Tipping Point to 18% Sales Growth
Upin and Ipin Celebrate Virtual Raya
Search for the Right Loan
Weaning Words of Wisdom
Bring on Your Moves with F&N Freestylz
LG Creates a ‘Touching’ Experience
Le Tour De Gerai