2012 Winners Showcase

Advertiser of the Year

Dutch Lady Milk Industries Berhad

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Agency of the Year

Universal McCann

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GRAND PRIX
Malaysia Dances with Largest AR Dance Mob – Universal McCann
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Fuelling Trial Right Ourside Of Your Home
Who Says Radio Is Just A Supporting Medium?
Meet Fab Skuad, The Load Lightening Troopers
Captain Munch – Zero To Hero
Additional 40% Youth Runners Connected Via Nike+ Run Buddy
Carefree Dunia Kita
Know Your Scholarship
BFM Generating Leads For MAS — Efficiently And Effectively
Small Solution, Big Results
Making Stars Out Of Shoppers!
Get 100 Experiences on Paper!
Over 600 Women Took Up The “2-Week Challenge”
It’s Not Just About The Price
All Good Things Must Be Shared
Malaysia-nizing Kit Kat Through The Airwaves
We Know Your Inner Mini
Low-Budget Romantic Affair For Logophiliacs
The Bold vs. The Incredible
One Brand’s Weakness Is Another Brand’s Strength
INTI Scores Straight A’s With Astro Tutor TV
Milo Makes Newspaper Active
OSK Investment Challenge – Helping Students Win The Investment Game Through Play
Transforming Orphanages Into Homes
Nestum Brings Flavour Into Rasa
How Oreo Earned 3x Media Value Over RM1million
Radio Station Becomes Little Adam’s Live Playground
Time For Your Loved Ones
The Bold vs. The Incredible
Infecting 3.8 Million Malaysians With The Kolony Virus
Burning The Screens With Sunplay
Little Marcus Gets His First Ever Party Invite!
A Virus Of 3.8 Million Starts With 200 Patient Zeroes!
Coca-Cola Creates a Spectacular Happiness
Now Every Senior Citizen Can Smile Confidently With Polident!
Recite Your ‘Pantun’ (Poetry) On Radio
OSKIC- Educating Students On Stocks And Trading At Campuses — Live!
Malaysia’s 1st Online Celebrity Race
Meet Fab Skuad, The Load Lightening Troopers
Take Note On-The-Go!
Move It With Krunch Moves!
Re-kindling the Romance with Words
Owning the Newspapers
Sunsilk Helped Me Achieve My Dreams
Johnson’s Baby Tales Creates Magic
Getting Into The Shower With Customers
Cadbury Reignites Happiness With Gen Ys And Grows Sales By +7%
Malaysia Dances with Largest AR Dance Mob
Creating Dissonance During Search
Surrender Or Be Arrested By The Axe-Police
DJs Talk Their Way To Reality Tech-Over
Move It With Krunch Moves!
Dutch Lady’s 5 Pronged Crisis Response
One World. One Malaysia. One Song of Happiness
Milo Inspires Teens To Create The Next Game
Knorr And Celebrities Make Cooking Fun For Malaysians
Coffeemate Stirs The Largest Romantic Couple Sampling
Bronze Teh Tarik Friend Finder & Scheduler App
Bring The Pump To The Paper!
A Big Break From Media Heavyweights
The Great Fanta Theft
Coca-Cola Creates A Spectacular Happiness
Heartfelt Storytelling Drives Soft Water
Mango Storm The Streets To Stores
Mountain Dew — Xtreme Zone Sponsorship
Reinventing The OOH Landscape
Kids Imaginarium – Beyond Newsprint
Johnson’s Baby Tales Creates Magic
DiGi WWWOW — For The People, By The People
Captain Munch – Zero To Hero
Fiction Collides With Reality In Microsoft’s Branded Drama Series
How Astro Tutor Invaded Schools And Won Teachers And Students
I Like My Home
Open Coke. Open Happiness. Open The World.
OSK Investment Challenge- Using Social Media To Conquer The Fear Of Investment
All Good Things Must Be Shared
Open Coke. Open Happiness. Open The World.
Does Your Marriage Still Have The Spark?
Coway Shower Party!
Astro Tutor TV SPM Leads Students To INTI
Heineken Opens Your World
Cadbury Dairy Milk Grew +7% Sales With Happy News!
The Great Milk Elections
SEA’s Largest Cholesterol Check Delivers Large Sales
The Great Fanta Theft
Little Marcus Gets His First Red Carpet Invite
Polident Gives Golden Citizens Confidence To Shine
SK-II Miracle Makers
Ghostly Outdoors- Dead-Walkers Vs. Dinosaurs And Snakes
Milo Miniature Van Made Gigantic Impact Across Malaysia
Mommy Where, Is My Room
Ayamas Bubur Lambuk Bersama Chef Wan
HTC — iPhone Hijacked
DiGi WWWOW — For The People, By The People
Social Movement Powers Virtual Concert
Captain Munch Wins Shelf Battle
“Heart” Headlines that Shook the Nation
The G-Spot of Search
Last Taboo On Radio
“Jelajah Desa Bersama Digi” (Explore The Countryside With DiGi)
The Great Milk Elections
Saving A Declining National Pastime
The Blind Test Drive
Vono Gives You Sun And Soup!
Axe Gets In On The Malaysian Man’s ‘Search’ For Women
Injecting Heart And Life Into Kelantan
Horlicks 3 In 1 Benefit The Alpha Women
Smart Tales Take Mommy Shoppers By Surprise
Teh Tarik Facebook Community