2013 Winners Showcase

Advertiser of the Year

Nestle Products Sdn Bhd

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Agency of the Year

Universal McCann

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GRAND PRIX
KFC Finds Love Again – Universal McCann
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Dutch Lady challenges the ‘Green Mighty’
No Child’s Play – Boosting Clicks with CSR
Pizza Hut’s Menu-Pictionary Drives Malaysia Nuts!
An Exclusive Ride Down The Lego-Brick Road!
Feel the love of Milk, Moms & Masses by Dutch Lady
Talk of the Town… Tune Talk
AirAsia Interstitials
Upin & Ipin co-host Raya with You
Party at Old Trafford
Astro On-The-Go Human iPad Theater
Lux Spreads Scentsation To 1 Million Malaysians in One Day!
How Humor Created a Conversation For Shell Advance
MILO Creates Cool Twist to Football
A Truly Beautiful Hour with Panasonic
The Icon is Back: Making an Icon Your New Pin-up
Real Women, Real “Potty Mouths” Increase Sales by 660%
Making Drama Out of A Crisis
‘Viral’ Outbreak Containment by Operation S.O.A.P
The Blue Ocean of Gold
Mister Potato Rice Crisp – Please, Can I Have Some More?
Friso Makes Newspaper the ‘Talk’ of the Town!
Proton Preve Unlocks the Bond in You
Voice of Asia: At The Heart of Children’s Hopes
Dutch Lady’s Happy Hour – Small BudgeT, Big Surprise
Every Car Launch is a Honda Launch
F&N Redefines TV into a Participative Gaming Hub
Bringing back the joy to KFC’s Point of Serve
The Deal That Turned ALPO From an UnderDog To A Super-Dawg
How Twisties Beat Around Typical Events Sponsorship Deal and Gained Talk of Town Excution with 7.5X Earned Media Value
Clean & Clear’s Mad Markets!
NESCAFE Dolce Gusto Now in 4D, Available-In-Store
Owning Radio with Guilt-Free Snacking
Project X – Separating the Men from The Boys!
Mr Van Laack Hits on The Patron Of BSC
100PLUS Brings the First Ever Social-Wedding to Malaysia
Creating The Sound of Science
Whatchuwant — Pimping Up brings 6 Digit Daily Revenue
Finding the Rooney in Every Malaysian
Maggi Cooked Up a Storm with 700% ROI
Capturing Chinese Hearts at CNY Through Sin Chew
The Global Fluid Art Movement makes search visual, not textual
Samsung disrupted the Olympics’ Live TV Broadcasting
Inspiring Passions by Windows8
Air Asia Destinasi Cinta
AirAsia Interstitials
Coway gets customers go Poo-Poo and Loo-Loo in cleaner ways
Inspiring Passions by Windows8
Malaysians Gift Children, Across the World, Their Right to Play
Owning The Red Carpet, Not The Red Eye
Real Men Are ‘Cheap’!
Will The Real Men Please Stand Up!
BUDDYZ Never Apart – How DiGi Got The Generation Y Talking
Heineken Made Social Fans Thristing for More
Upping The Property Game
Kotex Delivers Top Notch Friendship
How A Design App Drove 500% Increase in Fan Base
The Lost Secrets of Colonel Sanders
Nestle 100 Years, the Biggest Crowdsourcing Campaign in Malaysia
Inspiring Co-Creation by Windows8
DiGilympics: Tweet #saveean #savejj
This is My Moment, Brought Live to You
AirAsia Destinasi Cinta
Cloudy With A Chance of Kid’s Imagination
EH, WHERE TO EAT? WHAT TO EAT, AH?
Serving Up A Delicious Media Meal
What Women Really Want? The Search is Finally Over!
How Maharaja Lawak Mega 2 Conquered Malay Homes
Puma Social Photobooth Gone Beyond Traditional POS Display
Celebrating Malaysian-ness over a cup of Lipton!
Happy Family
Malaysia’s First Crowd-Sourced Endorsement Billboard
A Sweet Success Story Gets Sweeter
Search’ing Behind Enemy Lines
Momento Symbiosis Living
Love Costs (almost) Nothing for MAGGI
Run, Responsible Pet Owners, Run!
KFC Finds Love Again!
Storytelling Through Billboard
Talk of the Town… Tune Talk
You’re Not You When You’re Hungry – The Football Community Frenzy
MAGGI BRINGS BACK THE TASTE OF HOME
Puma Social Playbus
F&N Unleashes the First Ever ‘Surround’ Gaming Experience
Honda Made the Billboard Green and Fun
Shell Rimula Hard-Working Truck
Serving Up a Delicious Media Meal
Love, Laughter and Moms by Frisoz
Dutch Lady’s Happy Hour at Point of Surprise
Team Malaysia – The First Crowdsourced Sports Channel
Alpo: From Underdog to Super-dawg
Now You can Loo-loo on the Streets
DiGiLympics: Tweet #SaveEan #SaveJJ
Myopia Wipeout
Mr Van Laack Hits on The Patrons of BSC
Ole’ Senor… Boleh?
F&N’s ‘Game’ Changing Point of Sale
Lingering Flavours: American Express Cooks Up New Menu, Driving Sales by 40%
Ford’s Game of Change
The ‘Green’ Mighty Disrupted by Dutch Lady
Maxis Takes To The Air with AirAsia
Dashing – Reigniting the flame ‘In The Dark’
Friso’s Search for Explorer Moms
Petrol Pump Inside The Mall?!
Nestle gets 108,000 Copywriters for its Centennial Campaign
The Icon Is Back: Turning The Outdoors Into An Iconic Showcase